Meet the Daters.

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Explore the Past

Cronos Pro

apollo Adrian Frutiger, 1964

Apollo is an old style serif commissioned for the Monotype Filmsetter, Monotype’s first photosetting machine, designed to include a range of highly legible text weights. Apollo is a re-envisioning of Frutiger’s first text face, Méridien. Apollo’s smaller capitals, blunter serifs, open counters, and minimal stroke modulation make it a reliable choice for text-heavy designs. Its consistent weights are light enough for legible text and hardy enough to ensure consistency under exposure.

cronos pro Robert Slimbach, 1997

Cronos Pro is a humanist sans serif. The underlying structure of its romans references calligraphy of the Italian Renaissance. Its high x-height and modulated strokes (with angled ends and extended apexes) help Cronos read at smaller sizes. Overall thickness, rounded edges, and curved tails introduce whim with a nonintrusive presence. Critics have argued that, from a creative license standpoint, Cronos too closely resembles Today Sans, designed by Volker Küster 11 years earlier.

bryant Eric Olson, 2002/2005

Bryant, an interpretation of the geometric sans serif, was inspired by the mechanical lettering stencils used by draftsmen and hobbyists in the 1960s and ’70s. Olson rectified the templates’ technical imprecision and implemented consistent strokes and strong capitals. Bryant’s round terminals and open letters maintain the kit’s vernacular charm. Both tubby and wiry, techie and cute, Bryant can shift its tone depending on the application with the help of its alternate characters.